Bachelor Of Arts In Business AdministrationMarketing And Sales

Bachelor of Arts in Business AdministrationMarketing and Sales

Jump start your career with a business degree

A Business Administration degree in Marketing and Sales provides you with the tools to help a business grow through promotion, advertising, sales pitches, and more. Breaking through in today’s cluttered media and business landscape is challenging and this degree teaches you the tricks of the trade to get your company noticed.

Jabaree Ackbar

Degrees and professional skills that put you to work

Be ready. Be ready. Your SMC BABA degree will prepare you to step right into the work world with a solid academic foundation. You’ll learn key tools, strategies, and tactics, such as sales kits, promotional materials, advertising strategies, and more to help you contribute right away. SMC BABA students also receive the benefit of the Camak Core professional development program as part of their degree. The Camak Core courses will give you the opportunity for practical experiences and workplace skills development while you’re still in college. You’ll succeed faster, feel more confident and adjust much more quickly to working life after graduation. 


Click below for a degree plan and check out the classes you’ll take.

Degree Plan

It’s your future – pick your degree pathway

Your plan for the future starts with choosing the degree program that works for you. If you enjoy convincing people to take an action or you have a creative side that loves to tell a compelling story – or even a desire to create memorable taglines, a degree in Marketing and Sales will help you refine those skills to provide you an advantage in the business world.


All the knowledge (and skills) you’ll need

Beyond the basics of how a business works, Marketing and Sales graduates will learn the intricacies of promoting and selling a business or product. From different kinds of advertising to branding and packaging to formulating the perfect sales pitch, you’ll be prepared to help your future company get noticed.

What You’ll Do with a Marketing and SalesDegree

There are several different avenues that Marketing and Sales graduates can follow for a career, including: 

  • Marketing Director 
  • Sales Director 
  • Digital Marketing Professional 
  • Advertising Representative 
  • Event Marketer 
  • Fundraiser
  • Social Media Manager
  • Media Buyer
  • Public Relations Specialist
  • Sales Representative
  • Marketing Research Analyst
  • SEO Manager
  • Account Executive
  • Brand Manager
Apply Now

Affordable for a Reason

Thanks to our generous scholarship and financial aid opportunities, it’s likely you’ll pay way less than you think for an SMC education. You may even be able to attend tuition-free! Check it out for yourself!

Explore Financial Aid

What’s Camak Core

It's our for-credit career readiness courses that give you workplace skills now, so you can stand out to employers later.

Discover more

Come see us!


Ready to begin?


What's Next?

1750 Powell Mill Road
Spartanburg, SC 29301